01 · Energy drink brand
Good Daze Energy
Five flavours, one promise (energy without the crash), and a straight line to checkout.
A full rebuild of a zero-sugar energy drink's storefront, made to get a thirsty visitor from "what is this?" to a can in their Amazon cart.
- Redesign
- Framer build
- User testing
- SEO
- Custom assets + video


02 · Clinical + performance hydration
Optivive
A split front door, so surgery patients and endurance athletes each get their own site.
One brand, two very different customers. The site asks who you are on the first screen and takes you to the half that was written for you.
- Redesign
- Framer build
- Two-audience structure
- User testing
- SEO
- Custom assets


03 · Design-build + civil engineering
Civneer
Engineers who build houses, with a site that shows the work and asks for the job.
A site for an engineer-led builder in New York and New Jersey, made to look as considered as the homes they build and to turn a browse into a project enquiry.
- Web design
- Framer build
- Portfolio
- Lead capture


04 · Professional engineering society
NYSSPE NYC
Off WordPress and onto a site the board runs itself: events, payments and QR check-in included.
The New York City chapter of the state's professional engineers, moved off an aging WordPress site onto a fast custom platform the board can run itself, from posting an event to scanning tickets at the door.
- Redesign
- WordPress migration
- Sanity CMS
- Event management
- PayPal payments
- QR check-in


05 · Fintech terminal
Camber
Treasuries, tokenized funds and DeFi yields on one screen, with every number traced to its source.
A terminal for tokenized cash. Treasury bills, tokenized money market funds and on-chain lending on one screen and one scale, with every number traced to the source it came from.
- Product design
- Terminal build
- Data pipeline
- Marketing site

